Unboring Your Brand
Unboring Your Brand is the podcast where small business owners, entrepreneurs, and creatives learn how to breathe new life into their personal brands and make a lasting impact in today’s crowded market.
Hosted by Zoë Wood, the founder of Video Confidence Coach, this show is all about connecting the dots between personal branding, marketing, and video to help you stand out, shine, and show up with confidence.
045 Who Is Video Confidence Coach
Discover how the Video Confidence Coach helps women and non-binary business owners embrace video and marketing to amplify their personal brands. From strategy development to on-camera confidence building, learn about the comprehensive services and passion behind transforming marketing into a tool for empowerment.
042 Prioritizing Strategy Over Format
Explore why focusing on your audience's needs and preferences is the cornerstone of an effective marketing strategy. This episode delves into aligning your content creation efforts with what your audience truly values, ensuring that your messaging resonates and yields results.
041 Hybrid Webinars - What, When, Who, Where, How?
Hybrid webinars combine live interactions with pre-recorded presentations to create engaging and flexible events. Learn how to incorporate this innovative format into your business, streamline your efforts, and connect with your audience in impactful ways.
039 Your Logo Is Not Your Personal Brand
Personal branding is more than a simple logo – it’s a collection of visual and emotional elements that make your brand recognisable and relatable. Tune in to understand how a consistent brand identity, from colours to messaging, can connect with your audience and support your growth.
038 Professionalism In Your Networking
In this episode, we dig into what it really means to be professional in networking environments and how our behaviours can leave lasting impressions. Hear a personal story that highlights the impact of negativity and gain some practical advice for keeping things positive when it matters.
037 Podcasting Is Not Just For Celebrities
In this episode, we dive into how podcasting can make a real difference for businesses and charities looking to connect with their audience. From understanding the basics to overcoming fears of the spotlight, we explore the power of podcasting for those who want to reach people without the glamour of fame.
036 Confidence and a Positive Attitude in Video Production
In this episode, we explore the importance of confidence and a positive mindset during video production. From personal stories of stressful shoot days to practical tips on staying calm and professional, you'll learn how to show up your best on camera, even when things go awry.
035 BFM + MVP = A Mantra for Life and Business
This episode covers two game-changing acronyms for small business owners: BFM (Bare Minimum) and MVP (Minimum Viable Product). Learn how applying these approaches can help you conserve energy, avoid burnout, and still deliver exceptional results to your clients.
034 Starting Before You Are Ready
In this episode, we dive into how starting before you're ready can help push past imposter phenomenon and lead to business growth.
030 Why I’m Doing Weekly Podcasts Again
Dive into the intricate world of personalized marketing plans using live streams, podcasts, and multi-platform content in this enlightening episode.